National Safety Council - The Obituary Project

Silver on The Young Ones / Silver on the Addys

Objective: Raise awareness of opioid overdose risk while reducing the stigma

With this film, we intended to capture and publish real reactions from people, about this issue that is very real. We set up an interview scenario, in which we asked people to read two obituaries for the same person, each written from a different perspective.

Mostrar Mais

Art Director: Leticia Romano

Copywriter: Nellie Santee and Ranjana Naik